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Advertisement means making a thing known to the public. It has become a fine art. Its purpose is to draw the attention of the customers. It establishes a link between the producers and the customers. A customer can know about the quality and price of a thing through advertisement. Advertisement has become an important part of modern business life. Different countries of the world are being brought closer through advertisement. There are many ways and means of advertisement.

We see advertisement in papers, magazines, periodicals, journals, on the screen of television and cinema. We hear advertisement in the radio. Again some use lights and some is pictures for advertisement. Sometimes jokers pass through streets with strange dress for advertisement. Besides there are advertising firms and agencies. Some advertisements are obscene and vulgar. Measures should be taken to stop such kind of advertisement. However advertisement is a part of modern civilization.